
BART
VEULEMANS
Home Renovations
Bart Veulemans BV, based in Tienen, Belgium, specializes in high-quality renovations that blend design and craftsmanship. From kitchens and bathrooms to attic conversions, custom solutions, and intricate flooring and tile work, their expert team ensures precision, durability, and attention to detail in every project.
The fictional rebranding was designed to move away from the generic ‘house logo’ and create a distinct identity that sets Bart Veulemans apart in the industry. The new logo embodies the essence of home renovation, incorporating tools and elements that represent the many aspects of the trade. A custom ‘renovation alphabet’ reinforces the brand’s promise: renovations from A to Z.
To further enhance the brand’s visual identity, a background pattern was introduced — a fusion of blueprints and tile designs — subtly referencing both the planning process and the finishing touches. This cohesive design approach reflects the company’s philosophy: thinking of everything, from concept to completion.